I’m an AI Content Strategist and PMP®-certified manager specializing in scaling proprietary content as a product.
At Platzi, I boosted sign-ups and retention and strengthened the market position by leading the expansion of course production from 5 to 60 per month, contributing to a $60M Series B funding round in 2021 led by Prosus, alongside Foundation Capital, Y Combinator, and 500 Startups.
I’ve designed AI-driven workflows for proprietary content production, reducing costs by up to 60% for startups and global brands like SmartPath, Frank, Labdoor, Vest, and Disruptiva Films, enabling faster, more scalable delivery without sacrificing quality.
As a third-party collaborator, I’ve helped brands like Home Depot, Leidos, Lumen, GoDaddy and HII educate over 1,000,000 employees about their benefits, driving a 99% of client retention.
Vision & Leadership
I own the brand narrative and drive growth through every piece we create.
I think like a CEO of content. From day one, I separate the noise from the focus and make sure my team knows the difference, so we concentrate on what truly moves the business forward.
Content Excellence
I don’t create content just to make it look pretty.
With the noise on social media and more startups launching every day, you need to stand out, not just in style but in substance. I build content strategies with a strong, authentic voice that directly align with marketing and business goals.
AI & Technology
Content production doesn’t have to be costly anymore.
I work with AI tools like Eleven Labs, ChatGPT, Gemini, Midjourney, Grammarly, and Artlist into every stage. I don’t just use AI; I train teams to adopt it, ensuring people's creativity stays at the core while AI handles the heavy lifting.
PRESS
Erika Oregel Career Talk With Our Latinx Magazine
Women filmmakers tell their stories
Mother's Day Platzi El Tiempo Colombia
Mother's Scholarship El Universal Mexico
Klausatgunpoint Review, Sunday Short Film
La Frontera, a short film full of talent
Shorts Mexico Film Festival Winners
The Border, Best Short Film of the year
AWARDS
Chemistry Color Correction Award
Churubusco Postproduction Award
Shorts Mexico: Best Short Film Award, The Border
Shorts Mexico: Best Photography Award, The Border
GIFF: Best Short Film Award, The Border
GIFF: Scholarship to Sundance Film Festival
Vancouver Film School Scholarship Award
Remi Winner Award Worldfest-Houston
Latino Award, Best Short Film, Sunday
Latino Award, Best Director Sunday
Feminist Border Arts Film Grand Jury Prize Winer